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Kenzo x H&M: The Next Big Thing

H&M are collaborating with Kenzo and we know what it means… Next season’s top sellers are in the making.

We all remember the panic at H&M’s stores during last November’s release of their Balmain x H&M. Balmain x H&M released a line of bejeweled dresses, and logo printed t-shirts. Given how the Kardashian dynasty is probably head-to-toe bejeweled sheer dresses, designed by Kardashian favorite Oliver Roustieng, we really saw this frenzy happening from miles away.

H&M has just announced the latest designer collaboration, and the fashion house they are collaborating with, is none other than one of the most influential street style brands of the 21st century, Kenzo!

The label was founded by the Japanese designer Kenzo Takada, and years later has begun operating under the creative direction of Carol Lim and Humberto Leon.

Kenzo is one of the edgier more daring brands in fashion, and they are the ideal fit for H&M’s latest collaboration. The retail giant has previously collaborated with Karl Lagerfeld, Alexander Wang, Roberto Cavali, Lanvin, Versace, Marni, Maison Martin Margiela, and Isabel Marant.

Kenzo are known for their bold prints, big and loud colors, and bright unique designs. The collaboration is one we really hope to see soon!

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