The famous American rapper/designer Kanye West has taken a few lessons from his sister-in-law Kylie Jenner, and has decided to launch a cosmetics brand called Donda.
At this point people don’t know whether or not to take the American rapper seriously or not, but Kanye West is stepping back into the spotlight with a new project. His latest big idea is to design makeup under his new brand, Donda.
While earlier trying on fashion under his apparel brand Yeezy, which got very mixed reviews, his latest decision comes after makeup giants like Maybelline and L’Oreal announced male spokespersons.
Kanye West Wants to Enter Cosmetics Business Like Kylie https://t.co/IECFALD1bu
— TMZ (@TMZ) February 23, 2017
TMZ reported that he has filed legal documents “declaring his intention” with Donda, coming back after some needed time out of the public eye.
The line is thought to include everything from makeup to perfume, and even lotions, and will be an extension of his communications company he named after his late mother Donda, who passed away in 2007.
The Chicago musician rose to fame as a rapper, but had recently dominated tabloid headlines with some flamboyant attitude. Most notable, his rant on the Ellen show about how Steve Jobs was dead, also, how Kanye himself was dead.
While it is still uncertain who Kanye West is targeting with his makeup line, or even what it will look like, one thing seems for sure, he’s actually doing this.